You come to a website/blog about opening a brewery and there are no damn images or logos or nothin'! Not even a picture of beer! What's the deal? Don't you know about branding?
Yeah, I know, I know, the cupboard could use a coat of paint for sure. Well, it's in progress. I'm working with some folks on getting my entire branding designed. They're busy, I'm busy, we're all damn busy! I assure you, the logo, colors, design, all that stuff is coming soon. The term "panic" elicits lots of emotions and memories for people so I'm trying to get it right. I want "panic" to be conveyed more as urgency rather than fear or anxiety. I don't think marketing my brand as fearful or anxiety inducing would be such a great idea. Who knows? Some people think having dildos as tap handles is a good idea.
I have lots of irons in the fire and branding is just one of them. Hang on, it's coming!